Welcome to the shopping club
We at serafini make sure that your customers can experience the MINI brand to the fullest extent. The Indoor Communication System (ICS) complements the brand communication concept and product presentation at your car dealer and provides an authentic shopping experience.
We look forward to the cooperation!
New customers DE
To get access to our webshop please register below. After you have been verified by the BMW Group we will activate your account and inform you via e-mail.
Please send us your business license by fax.
Please send us your business license by fax to +49 2555 92 95 61. If you are already registered as a merchant, you can skip this step.
We will validate your information and activate your account!
We will activate your account after verification. You will then receive a confirmation email. From now on, you will be displayed the merchant purchase prices on the item and overview pages.